If you make small and delicate items like products for the biomedical industry, it’s hard for people to see the value of your product.  This is where specialised close-up photography is required.  To get the best results, you need specialised lighting equipment not generally available to most photographers.  A skilled and experienced corporate photographer .  Not only will understand your needs.  But he will create the images you need to show your skill and the value of your intellectual property.

In the era of point-and-shoot cameras this type of Photography relies on the old-fashioned skills of lighting, composition and product awareness.  If the photographer also has a background in marketing, particularly digital marketing.  Then he would be able to bring great value to your project.